Our vision
To build an international space where American football and flag football have the infrastructure, the visibility and the tools they always deserved.
People. Passion. Sport.
This was never only about football… although we are only football
Passion moves the world, lifts hearts and achieves the impossible. That is exactly what unites us with you: a passion for a sport that changed our lives and keeps changing the lives of many people.
A shared passion: football
We build tools for the people who keep this sport alive
People who do it all: coach, organize, teach, lead, inspire. CLOOB and BOOWL were born for them.
- For the coaches who show up before everyone else.
- For those who build a community that comes together every week to play.
- For those who turn a group of players into a family.
- For those who teach discipline, leadership and character long before wins.
A coach can change the whole direction of a player's life. Not only in sport.
American football and flag football never grew thanks to perfect structures. They grew thanks to people obsessed with the game.
And still, most sports tools were never built for these sports. Too complex. Too generic. Too far from the reality of a team.
That is why we exist.
The ecosystem
Two products. One ecosystem.
CLOOB runs the life of the club all year round. BOOWL runs the competition. Different platforms for different jobs, built on the same technology.
For clubs, teams and coaches
CLOOB
The #1 platform for American football and flag football coaches and teams. Everything your club needs in one place: sport management, practices, playbooks, scouting, games and AI Coach Assistant.
See the CLOOB modules
For leagues and tournaments
BOOWL
A platform specialized in managing flag football and American football tournaments and leagues. Registrations, schedules, live scores, stats, rankings and player profiles.
Go to boowl.app
Coolture builds champions
Culture builds champions
The best teams are not built on talent alone. They are built on trust. On sacrifice. On culture. These are the numbers of the ecosystem that holds it up.
70,000
Registered players
+25,000
Games managed
5,500
Active teams
+4,000
Coaches and players in the Community
Our mission
To give coaches, teams and leagues the tools to focus on what really matters: developing players, building culture, competing and inspiring.
For those who never stop coaching
A team always by your side
Every practice. Every playbook. Every early-morning trip. Every game in the rain. Every player who finds confidence thanks to a coach.
This is for you. Because this was never only a game. It is culture. It is community. It is identity.
It is Cloob Football.
Start today
We have something in common: a passion for this sport
Try CLOOB free for 7 days, or book a call and we will walk you through the platform using your team as the example.